Sunday, September 30, 2007
Real Lawyers Have Blogs : Law Blogs, Blawgs, Law Firm Marketing: "Should small law firms blog? Bill Slawski, Director of Search Marketing at KeyRelevance, has a nice post at Search Engine Land asking 'Should small businesses blog?' Thought it applied to you guys in smaller law firms. If done correctly, Bill points out three benefits of blogging for small law firms. 1. The chance for business owners to hold a conversation with potential clients, and with people who may be interested the services, or goods that the company offers as well as with people who may share similar interests. 2. The opportunity to attract search engine traffic and links to your site. 3. The chance to build a positive reputation on the web."